Online Reviews and Reputation
This month we added a new feature to Springnest, to help boost the presence of TripAdvisor on your website. In addition to the standard TripAdvisor widget that appears in your website's sidebar, you can now easily add a floating TripAdvisor tab to the side of your site. When clicked, the tab shifts open, showing off your TripAdvisor [...]
Having good quality photographs of your establishment is a key ingredient for online marketing success. Your photographs can mean the difference between winning loyal customers or losing bookings. While it's recommendeded to invest in a professional portfolio of photographs, your own camera, skills and creativity can go a [...]
The internet has revolutionised the relationship between accommodation businesses and their clients. With digital tools at your disposal, it is much easier to communicate and build a relationship with clients. Let’s look at how you could use them effectively to build a stable online relationship with clients.
Love it or despise it, TripAdvisor is growing at a rapid pace and remains a crucial part of online business for the tourism trade. In this 'cheatsheet' we outline some practical tips on efficiently responding to reviews about your business.