Due to popular demand, you can now upload .pdf documents in Springnest, and link them across your website as needed. While it’s usually better to create dedicated pages for products or marketing information, PDF’s could be useful for visitors to download indemnity forms or fact sheets from your site.
If part of your 2016 marketing goals include more website visitors, and more direct bookings, be sure to plan for regular updates of your website’s content and offers. One of Springnest’s most important values is to make digital marketing quick and easy – keeping your site fresh with relevant and inspirational content, [...]
2015 was an interesting year. Online travel saw many new ideas, trends and opportunities come to life. At the same time, the core success factors of driving online bookings, remained as important as ever. Beautiful photographs, intuitive mobile experiences, and relevant, targeted and unique content, stood at the forefront of online [...]
Since the launch of Springnest’s Special Offers module a couple of months ago, we’ve seen some creative and effective examples of deals, promotions, and packages, from within our community. Publishing offers on your website, and using [...]
A new tourism season means exciting opportunities to target potential clients. We've summarised the easiest, least time-consuming ways to get your Springnest website season-ready.
"We are running special offers this month, how can I use Springnest to promote them?" - A question we've heard rather frequently over the past few months, and with good reason. Online promotions and offers are a proven ways to manage occupancy, attract a new market segment, or promote a new product offering. This month we [...]
While there are numerous ways to drive traffic to your website, attracting visitors through search engines remains an important part of your online marketing success. The complexity of SEO varies depending on your budget, resources and knowledge. However, the following five techniques will ensure that your website is up to scratch [...]
We are excited to kick off 2015 with and handful of Springnest feature and platform updates. With the help and feedback of our clients, we're happy to say that it's now even easier to create and update quality marketing content.
As we're about to wave goodbye to a massive year for the Springnest team, and as the busy season has kicked off for the majority of our clients, we want to take a few minutes to share some of the high points of 2014. A mammoth THANK YOU to our partners, piers, and most of all, our clients.
In every e-tourism event you have attended in the past year, the word “travel blogger” has been mentioned. Travel bloggers are currently reshaping the travel industry, and your tourism business cannot afford to get left behind. Whether you're B&B owner or activity provider, creating ties with travel bloggers could add [...]