Seven not-to-be-missed travel industry events in Africa
Every year, the African travel and tourism industry hosts successful events, where thousands of businesses across the globe converge. From blogging gatherings to online travel marketing workshops and full-scale tourism trade conventions, these events usher in new travel trends, create networking opportunities, and most importantly arm tourism business owners with new ideas. Here are seven African tourism events worth adding to your calendar.
INDABA, one of Africa’s the most sought-after tourism marketing events, brings the international travel industry to Durban. With numerous buyers and exhibitors,the three-day travel gathering attracts over 130 000 delegates from across the globe.
Springnest will be attending as an exhibitor alongside a number of industry players, including our partners,NightsBridge at INDABA’s first ever Tech Zone.
Read: A look at #INDABA2014’s new innovative approach to travel technology
2. E-Tourism Africa Summit (and E-Tourism East Africa Conference)
Think travel technology pundits, social media enthusiasts, online travel marketing gurus meeting accommodation and travel operators under one roof, and you have E-Tourism Africa Summit(E-Tourism East Africa Conference). Hosted by E-Tourism Frontiers, the two-day e-tourism event hosts workshops, seminars and training session dedicated to empowering tourism businesses with online marketing skills. If you are looking to improve your online presence, network your business and get the latest travel technology, then E-Tourism Africa Summit (E-Tourism East Africa Conference) is worth visiting.
Read: 5 reasons why you have to be at the 6th Annual E-Tourism Africa Summit,
Stats, truths and kind words: Our top tweets from #ETAS13
Springnest will be sharing the stage with online tourism giants such TripAdvisor, Expedia and Instagram at the 4th E-Tourism East Africa Conference in Nairobi this June. Read 4th E-Tourism East Africa Conference announced
3. South Africa Travel and Tourism Summit
Still in its infancy, the South African Travel and Tourism Summit is an excellent platform for travel business looking to learn more about the local tourism industry. Backed by the Department of Tourism, Gauteng Tourism and South African Tourism, the summit is a series of debate, dialogue and decision making on the local tourism industry. If you are looking to meet and rub shoulders with local tourism players, this event should be on your diary.
4. The Getaway Travel Marketing Workshop
Hosted by one of Africa’s leading travel publications, Getaway, the Getaway Travel Marketing Workshop equips the travel industry with online marketing skills. Manned by the likes of Dave Duarte, the event focuses on helping travel business make the most of their online presence. For lessons on finding your target market, optimising your search engine popularity and social media from digital experts, then add this event to your calendar.
More on Getaway Travel Marketing Workshop
5. World Travel Market Africa
World Travel Market Africa seeks to create a space where African travel business could meet and trade with the rest of the world. With a large number of buyers and exhibitors, the two-day event is an excellent platform for new business development, networking and a general understanding of business to business marketing in the tourism industry.
6. Travel Expo
With over 80 exhibitors, Travel Expo brings various travel businesses under one roof at The Coca Cola Dome. From tour operators to hotels and travel agencies, the show allows exhibitors to network themselves and share their products directly with the public in a fun and entertaining environment. Book a stand at the event if you’re looking to meet your market, share new packages and interact with other travel businesses.
7. We are Africa
We are Africa procures the best travel brands in Africa and exhibits them to international community. Buyers from across the globe are invited and served with a menu of the best African travel brands. Driven by the desire to put African tourism on the map, the two-day event unites African tourism products – from safari camps to luxury hotel and cruises under a community known as ‘Tribe’. We are Africa is divided into scheduled appointments, a conference, workshop sessions and an African awards ceremony to honour the best from the exhibitors. For great marketing lessons, and inspiration, add this event on your calendar, better yet join the Tribe.